Making a marketplace that matters

The future of sustainable
shopping is now

Who we are

Shopping with
a heart

We’re making a marketplace that not only values the future but thrives on the collective input of the Aloto community.

Every choice a
conscious one

Our mission is to help make every choice a conscious one, alleviating anxiety and guilt from shopping forever.

What it means
to actually care

To make true change, we've identified four elements that we really care about in order to make responsible shopping successful for all.

Our Values

Convenience

If its not it'll never
catch on.

You

Without you it
doesn't matter.

Origin

Without origin we
have nothing.

After

Without a future
there’s no point.

Join us on this journey

With this much good, there's Aloto.

Join the waitlist to become a shopper and experience seamless, sustainable shopping.

For more, you can share your vision and shape the future of shopping as a co-creator*.

* co-creators participate in user-testing focus groups and research designed to make Aloto even more awesome!
Aloto a lot of good
2024
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